: She introduced novelty by custom-stitching sarees, experimenting with bold polka dots, and being the first to wear black attire for outdoor shoots—a choice initially resisted by art departments.

was a connoisseur of jewelry, often buying the latest models released in Madras . She loved to deck herself in traditional gold ornaments even at home on non-shooting days. : Her portrayal of Sasirekha

In almost every classic song picturization, the heroine is seen walking in the sun with a frilly, lace umbrella. This wasn't just for sun protection; it became a prop of elegance. Reviewing old photos, you will notice the umbrellas matched the border of their sarees—a micro-trend currently being revived by luxury brands.

Sridevi brought high-fashion designers like Neeta Lulla and Manish Malhotra into Telugu cinema. Her blue saree in Jagadeka Veerudu Atiloka Sundari (1990) set a standard for "ethereal" screen style.