Campaign materials should include content warnings and offer “lighter” versions (e.g., resilience-focused rather than trauma-focused).

) help others overcome the initial barriers to disclosing their own experiences and seeking help. Destigmatization:

Survivors’ time and expertise are valuable. Campaigns should offer honoraria, plus access to mental health support during and after participation.

Daily resource pin, weekly check-in with survivors, real-time comment moderation.