| Type | Length | Engagement Style | Example | |------|--------|------------------|---------| | Micro | <60 sec | Low cognitive load, high frequency | TikTok dance, Instagram Reel | | Short | 2-10 min | Mid attention, pattern-based | YouTube explainer, podcast clip | | Long | 20-90 min | Narrative immersion | Netflix episode, documentary | | Epic | 2+ hours | Ritual viewing, cinema | Feature film, concert film |
: Platforms such as Instagram and TikTok where users act as both creators and consumers of short-form video and viral trends. 2. The Content Lifecycle
| Type | Length | Engagement Style | Example | |------|--------|------------------|---------| | Micro | <60 sec | Low cognitive load, high frequency | TikTok dance, Instagram Reel | | Short | 2-10 min | Mid attention, pattern-based | YouTube explainer, podcast clip | | Long | 20-90 min | Narrative immersion | Netflix episode, documentary | | Epic | 2+ hours | Ritual viewing, cinema | Feature film, concert film |
: Platforms such as Instagram and TikTok where users act as both creators and consumers of short-form video and viral trends. 2. The Content Lifecycle
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