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. Disney’s strategy over the last two decades has been a masterclass in IP acquisition. By absorbing Pixar, Marvel, Lucasfilm, and 20th Century Fox, Disney effectively monopolized the "blockbuster" era. Their productions, such as the Marvel Cinematic Universe and the revival of

| | Top Studios/Streamers | Example recent hit | |--------------------------|-------------------------------------------|-------------------------------------------------| | Superhero / Comic | Marvel (Disney), DC (WBD), Sony | Deadpool & Wolverine , The Batman | | Sci-Fi / Fantasy | Lucasfilm, Apple TV+, Netflix, WBD | Dune 2 , 3 Body Problem , Fallout , Andor | | Horror / Thriller | Blumhouse, A24, Paramount, Netflix | M3GAN , Talk to Me , Scream VI | | Drama / Oscar bait | A24, Apple, Searchlight, Focus, Netflix | Oppenheimer , Killers of the Flower Moon | | Animation | Pixar, Illumination, Sony Animation | Spider-Verse , Super Mario , Elemental | | Comedy / Romance | Universal, Netflix, Amazon, Sony | Anyone But You , No Hard Feelings | BrazzersExxtra 23 12 22 Angel Youngs Living My ...

"We are seeing a correction," says Dr. Elena Rostova, a media analyst. "Studios realized that burning through content in a weekend doesn't build brand loyalty. Now, productions like HBO’s The Last of Us or Prime Video’s Fallout are treated as long-form events, blending the production quality of cinema with the serialization of television." Their productions, such as the Marvel Cinematic Universe